TRUE STYLE IS ALWAYS IN FASHION.

Mercedes-Benz and fashion have several things in common: The cornerstone of the Mercedes-Benz allure is the concept of expressing innovation and timeless design with an unmistakable voice. And the result is cars that are quite unique. So in getting involved in the world of fashion, Mercedes-Benz is simply being consistent. Because haute couture too is driven by that passion for creating something that is without parallel.

Mercedes-Benz has been committed to international fashion events for many years. As well as the Mercedes-Benz Fashion Week New York and a number of other fashion shows in Los Angeles, Miami, Mexico and the Netherlands, it is the Mercedes-Benz Fashion Week Berlin that is now gaining increasingly in importance on the international fashion scene thanks to its youthful charm. It’s a commitment that didn’t just come about by chance – after all, elegance and design have always played a key role in the success of the Mercedes-Benz brand.